Our program is a comprehensive approach that helps leaders in your organisation focus on bringing out their best and making a greater impact on the organisation, both on the bottom-line as well as the people they lead.

THE COVETED LEADER

The program aims at helping current and potential leaders develop
COURAGE OPTIMISM VISION EXCELLENCE TRUST
The COVETed Leader Program
“Fazl’s book The COVETed Leader is a wonderful reminder of the kind of leadership the world is looking for. Making others feel ‘bigger & better than who they think they are’ is a true attribute of a great leader.”

Marshall Goldsmith
is the Thinkers 50 World’s #1 Executive Coach,
#6 Most Influential Business Thinker 2017.

The COVETed Leader Program
Professional facilitation to help you direct your time; energy and resources to address challenges that make a difference to your business and professional work

CONSULTATION
“Fazl’s book ‘The COVETed Leader’ inspires leaders to develop emotionally intelligent and socially prudent leadership skills by ‘taming ego and managing emotions."

John Gray
Author of the phenomenal # 1 Bestseller
‘Men are from Mars, Women are from Venus’

The COVETed Leader Program
LEADERSHIP DEVELOPMENT

We work with current and prospective leaders to optimize their innate leadership potential, enhance leadership presence and exercise leader demeanor.
"In The COVETed Leader, Fazl Siddiqui brings together timeless qualities of leadership that point the way for anyone who wants to step forward and become a person people want to be with and work with."

Michael Bungay Stanier,
author of The Coaching Habit

The COVETed Leader Program
COACHING & TRAINING

We provide meaningful and quality training that sticks and the returns that can be effectively measured
"Fazl's approach to leadership is wonderful. He combines a leadership fable with wonderful examples woven throughout to bring to life five key pillars essential to being a leader that others want to follow. I especially enjoyed reading about the need for leaders to have courage and to pursue excellence. We see so little of both in today's world in all sectors that it is refreshing to see someone stand for and encourage these attributes. This is a wonderful book to read for inspiration and as a reminder of what it takes to lead authentically-- especially when the going gets tough."

Andrew Neitlich
Director, Center for
Executive Coaching

The COVETed Leader Program

Let Every Action of yours Define you.
Fazl H. Siddiqui, President Cupiditas Leadership Academy

THE COVETED LEADER

5 Pillars of Transformative Leadership

The COVETed Leader is someone who makes a positive impact in the world and makes others feel bigger and better than who they think they are! In organizations these are highly sought after individuals who are called upon to lead people and organizations due to their capabilities and strength of character.

Figures who exemplify the traits of a COVETed Leader

Rose Mopendo

COURAGE

Courage is the ability to select between two rights and act on it with conviction, or to differentiate between two wrongs and ... say it so

Wangari Mathai

OPTIMISM

Optimism is the belief that if something has to happen it will happen, if it doesn’t … then something better will happen

Oseola McCarty

VISION

Vision is the ability to foresee the unseen. The ability to spot the iceberg before your titanic hits it

Arun Jumblani

EXCELLENCE

Excellence is the ability to know and do what you are good at and be the best at what you do.

Paje Benki

TRUST

Trust is the ability to make others see the love behind anger; the sorrow behind smile; and the reason behind silence

The COVETed Leader Program

Let Every Action of yours Define you

Turning Passive Participants into Proactive Practitioners

What people say about the book

“Fazl’s book The COVETed Leader is a wonderful reminder of the kind of leadership the world is looking for. Making others feel ‘bigger & better than who they think they are’ is a true attribute of a great leader.”
Marshall Goldsmith is the Thinkers 50 World’s #1 Executive Coach, #6 Most Influential Business Thinker 2017.
“Fazl’s book ‘The COVETed Leader’ inspires leaders to develop emotionally intelligent and socially prudent leadership skills by ‘taming ego and managing emotions."
John Gray – Author of the phenomenal # 1 Bestseller ‘Men are from Mars, Women are from Venus’
"In The COVETed Leader, Fazl Siddiqui brings together timeless qualities of leadership that point the way for anyone who wants to step forward and become a person people want to be with and work with."
Michael Bungay Stanier, author of The Coaching Habit
"Fazl's approach to leadership is wonderful. He combines a leadership fable with wonderful examples woven throughout to bring to life five key pillars essential to being a leader that others want to follow. I especially enjoyed reading about the need for leaders to have courage and to pursue excellence. We see so little of both in today's world in all sectors that it is refreshing to see someone stand for and encourage these attributes. This is a wonderful book to read for inspiration and as a reminder of what it takes to lead authentically-- especially when the going gets tough."
Andrew Neitlich, Director, Center for Executive Coaching

Services

Consultation

Professional facilitation to help you direct your time; energy and resources to address challenges that make a difference to your business and professional work.

Services

Coaching

Coaching has proven to have markedly positive impact on performance, climate (culture) and the bottom-line.

Services

Training

We provide meaningful, high quality training that sticks, with a return on investment that can be effectively measured.

Our mission is to help you reach your highest levels of leadership excellence

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Let Every Action of yours Define you.

THE COVETED LEADER

COURAGE

OPTIMISM

VISION

EXCELLENCE

TRUST

Let Every Action of yours Define you

Turning Passive Participants into Proactive Practitioners

What people say about the book

“Fazl’s book The COVETed Leader is a wonderful reminder of the kind of leadership the world is looking for. Making others feel ‘bigger & better than who they think they are’ is a true attribute of a great leader.”

“Fazl’s book ‘The COVETed Leader’ inspires leaders to develop emotionally intelligent and socially prudent leadership skills by ‘taming ego and managing emotions."

"In The COVETed Leader, Fazl Siddiqui brings together timeless qualities of leadership that point the way for anyone who wants to step forward and become a person people want to be with and work with."

Consultation

Coaching

Training

ABOUT US

CONTACT US

Good Contents Are Everywhere, But Here, We Deliver The Best of The Best.Please Hold on! Data is Loading...

Let Every Action of yours Define you.

THE COVETED LEADER

COURAGE

OPTIMISM

VISION

EXCELLENCE

TRUST

Let Every Action of yours Define you

Turning Passive Participants into Proactive Practitioners

What people say about the book

“Fazl’s book The COVETed Leader is a wonderful reminder of the kind of leadership the world is looking for. Making others feel ‘bigger & better than who they think they are’ is a true attribute of a great leader.”

“Fazl’s book ‘The COVETed Leader’ inspires leaders to develop emotionally intelligent and socially prudent leadership skills by ‘taming ego and managing emotions."

"In The COVETed Leader, Fazl Siddiqui brings together timeless qualities of leadership that point the way for anyone who wants to step forward and become a person people want to be with and work with."

Consultation

Coaching

Training

Good Contents Are Everywhere, But Here, We Deliver The Best of The Best.Please Hold on!
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